Social media involves the broadcasting of different forms of media including, but not limited to:
In the lecture we were given recent examples of the business use of social media. Companies are using social media as a way of advertising, using this method they can target specific demographics. They are making more innovative online adverts in an attempt to make their videos go "viral".
Some other companies are also using social media as training programs making videos and podcast available to employees. Some companies have even invested in instructional videos on YouTube for example which show how you get the most out of their product.
Social Bookmarking was the second topic we looked at, this was very interesting as I had not been aware of this type of website before. The lecture on this topic only briefly looked into this topic and did not quite give an accurate view of the use of bookmarking, however the lab was very insightful. The lab gave us a chance to use the site delicious. I was very impressed with the idea of social bookmarking and can see it growing, particularly if it was to join up with a social networking site.
The E-activity has been going well this week, we did change the software we used from WikiSpaces to GoogleDocs as we felt this was far better suited for out purpose. It has been difficult to find business use of Wiki's as they do not seem to make this information freely available. However we do have information on companies use through own experience when working with companies.
I missed week 5 due to being ill however I have looked at the lecture notes, but I will need to look into them further before blogging.
Next time I will be going over a quick recap of week 5 whilst also looking at week 6 which will focus on social networking and a new E-Activity! Remember to click in!
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